“information alone does not reliably change behaviour. This is a common mistake people make, even well-meaning professionals. The assumption is this: If we give people the right information, it will change their attitudes, which in turn will change their behaviours. I call this the “Information-Action […]

Everyone is hiding something. It could be something life-altering that they’re not ready to share (like questioning their faith/sexuality/relationship, grieving the loss of a loved one, or a huge potential change in career etc), or it might be something that happened decades before that they […]

Prefer to read? Find the transcription below: How Knuckle Cracking Reveals Potential Injury. Hey, I’m Sarah from mostmotion® and I’m here with another video for every sport and fitness coach who wants to help their clients avoid injury, but don’t want to get all technical […]

The lowest common denominator. That’s your secret to success when it comes to improving your clients’ health. What do I mean? The health and fitness industry has got really good at breaking things down into small chunks that we can study or focus on in […]

Whether we’re helping our clients to lose weight, create a healthier lifestyle, peak for a particular event, create a winning team or just enjoy being active, what we’re REALLY doing as sports and fitness coaches is helping people to change their behaviours, but if we […]

Unless you grasp the critical information in these 3 lockdown legacy tips I’m about to share with you, your troubles are only just beginning… Tip #1: Uncertainty Creates Anxiety A huge point that sports coaches keep overlooking is the fact that anxiety increases your members’ […]

People are liars. Not in a horrible way, but everyone we meet has something going on in their lives that we don’t have a clue about. They present the version of themselves that they want us to see… and as sports and fitness coaches, it’s […]

British Triathlon are an ambitious bunch. Their mission statement for 2019-2024 is to “develop an environment that makes Britain the world’s leading triathlon nation; enabling success and increasing participation” – and I love that! If you’ve never done a triathlon in your life, I’d highly […]

Prefer to read? Find the transcription below: 3 Mortifying Signs That Your Warmup Isn’t Great. Hey, I’m Sarah from mostmotion® and I’m here with another video for every sports and fitness coach who wants to help their clients improve their movement, avoid pain, but they […]

The coronavirus pandemic has forced the issue of mental health to the forefront of our awareness as a society. We’ve all struggled with extra pressures during this past year, whether it’s from financial pressures, the isolation of working from home, home-schooling children, loneliness, the stress […]