The Biggest LIE Clients Tell Fitness Coaches?

The Biggest LIE Clients Tell Fitness Coaches?

She knew she’d done it even before the words were out of her mouth, but she couldn’t help it.

What else was she supposed to do?

It didn’t sound exciting, it sounded intimidating…there’s no way she’d be able to do all that!

“Yeah, that sounds great” she forced a half genuine smile at him “but I really don’t have the time right now”

How many times have we heard this excuse as fitness coaches?

I’d hazard a guess as it being the number one reason that people don’t get started with fitness training!

But most people that say it, don’t actually know that it’s a LIE.

That’s right, it’s absolutely NOT TRUE.

Everyone can find the time to do the things that are important to them.

If they can’t find the time, it’s because the topic at hand isn’t important enough, or interesting enough for them to MAKE time.

And when it comes to improving movement, most people will prefer to train for longer, so they say they haven’t got time for movement improvement.

That’s when the guilt starts.

On a logical level, our clients know they SHOULD spend time improving their movement. They know it’ll help on LOTS of levels.

Yet they still miss it out, so then they feel bad about that.

If we as coaches, are then repeatedly telling them how important it is, the only result is that they’ll just feel worse – and they STILL won’t take any action!

It’s not that they’re trying to be awkward, or that they’re being lazy, it’s just that they’d rather be doing something else with the limited amount of free time that they do have…and who can blame them for that?

Making people feel bad is not in our job description!

It’s our responsibility as coaches to provide the client with everything they need to get the results they want from their exercise…and that includes preventing injury, so if the client is struggling to get it done, we have to be more creative in how we present it!

And that’s where the SMARTT® methods come in.

You might not know this, but over the last decade, the SMARTT® methods have evolved from movements that clients do for themselves (on their own time) to fix their own injury problems, to a fully immersive experience that shield the client at every possible point in their session – preventing injuries from developing in the first place.

Not only can the client do some movements on their own time if they want, but now you as a coach can develop warm ups, cool downs, recovery days and even strength training workouts that are all designed around improving your clients’ movement, so that they don’t HAVE to do it on their own time if they don’t want to – but you’re still delivering everything they need (and more) to avoid injury.

They can feel like they’re just getting on with their training, and you can be confident that you’re doing everything you can to keep them safe – win/win.

So, while everyone else is stuck doing the same old thing over and over again (and expecting different results), we’ll be streaks ahead, getting better results, more engaged clients and most importantly…far fewer injuries!

(it’s at this point that I feel like putting my thumb to my nose, waving my fingers and saying “ner ner ne-ner ner”, or my favourite Yorkshire saying “stick that in your pipe and smoke it”!)

Oh, and as if THAT wasn’t cool enough, did you know that it’s by doing exactly this, in every single training session, that fitness coaches can actually SAVE the NHS?

Seriously, we can – even if we don’t know the first thing about injuries or how to prevent them!

It might seem like a crazy pipe dream, but on this FREE webinar I spend 90 minutes outlining the EXACT steps fitness coaches can take to join in the crusade and make a real difference to our healthcare system.

I can promise you, by the end, you’ll not only see clearly how we can achieve this, but you’ll be itching to get going too!

Watch the FREE webinar here – but be warned, you might need a pen and paper to take notes – haha!

Gone are the days of fitness coaches being resigned to the sidelines of injuries, and standing by while our clients struggle through nagging pains in our sessions.

Fitness coaches are the forgotten, yet most important piece of the puzzle and it’s our time to shine!



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